[DHB] Why Being Scammed Is Easier With Age...

Published: Mon, 01/07/13

Subject: [DHB] Why Being Scammed Is Easier With Age...

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Daily Health Bulletin

January 7, 2013

In Today's Issue

  • The "secret" to losing belly fat...
  • This Makes Older People Easier To Scam
  • 1 Quick Technique To Burn More Fat
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The "secret" to losing belly fat...

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This Makes Older People Easier To Scam

Dear Reader,

Older folks take warning. The numbers tell us that seniors are more vulnerable to fraud than others... now we may know why. It may be that as you age you're less able to spot shady characters than when you were younger according to the study appearing in the Proceedings of the National Academy of Sciences. It's this that likely has older folks more easily taken in. In 2010 adults over 60 lost at least $2.9 billion because of financial exploitation, everything from home repair scams to complicated financial swindles. This unfortunate number was up 12% from 2008.

To learn more about the issue, Shelley Taylor of the University of California, Los Angeles and her team conducted a series of studies that compared perceptions of trustworthiness among younger and older people. They saw that older people tended to miss common cues that suggest untrustworthiness. Younger people get that instinctive warning feeling, while older people don't seem to.

In one project, the team asked 119 adults between 55 and 84 years old along with 24 younger people to look at a stack of 30 pictures of faces that had been rated by another lab on trustworthiness - as trustworthy, neutral or untrustworthy. When the faces were rated trustworthy or neutral the elders' responses were very much the same as the younger people, but when looking at faces rated as untrustworthy, the older people weren't as likely to pick up on clues.

After this, the researchers conducted the same experiment with a different group of 44 subjects while their brains were being examined in a functional magnetic resonance imaging machine. This is the type of test that shows parts of the brain, and when they are active. In the younger subjects the scans showed significant activity in an area of the brain called the anterior insula when viewing untrustworthy faces.

The older people showed very little brain activity in this same area. One of the jobs associated with this part of the brain is the ability to interpret sensations in the body that are part of that "gut feeling" people get according to study lead author Elizabeth Castle. Older folks aren't getting the message that something looks risky... iffy.

Continues below...


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This Makes Older People Easier To Scam Continued...

Experts wonder if over the years this part of the brain gets less responsive, perhaps because it's degrading, or because the neurons that send signals to this area aren't working properly. This finding certainly contradicts the idea that the current generation of seniors are too well mannered... too trusting... as brain changes may be to blame for their susceptibility.

And though the research only looked as visual cues, the same mechanisms are likely at work when someone gets scammed by a smooth talker on the phone or a legitimate sounding email. Scammers admit that their main ploy is to get a victim in a heightened emotional state that gets them off kilter, reacting without thinking.

The best protections for seniors is to not get caught up in the scam - don't have the phone conversation, throw the offer that's "too good to be true" in the trash, don't attend the "free lunch" seminars and workshops, delete email solicitations and don't click on a link sent out of the blue by someone you don't know. Always give yourself at least a 24-hour period to make any decision, this gives you time to think... to engage the rational side of your brain.

To your good health,

Kirsten Whittaker
Daily Health Bulletin Editor




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Sources:
http://news.yahoo.com/brain-changes-may-older-people-more-prone-scams-200128238.html

Shelley Taylor of the University of California, Los Angeles:
http://www.psych.ucla.edu/faculty/faculty_page?id=89&area=11

Study abstract, Proceedings of the National Academy of Sciences:
http://www.pnas.org/content/109/51/20848
















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